But the biggest argument against Boeing remains that despite higher order bookings, all this while, Airbus is the one that has been reporting higher deliveries than Boeing for the past three years. Even this year (till October 31), Airbus has already delivered 304 aircrafts, with Boeing lagging behind at 240. Boeing is far from achieving its earlier target of 320 deliveries; this raises fears of a re-run of 1997, when production was raised to record levels but led to massive assembly line breakdowns. McNerney has gone on record to say, “Boeing does not want a repeat of what happened in 1997 and is taking an ‘orderly’ approach.”
For complete IIPM click here
Source:- IIPM Editorial, 2006
For complete IIPM click here
Source:- IIPM Editorial, 2006
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